The design of your display cases
The design of the shoe display cases can be used to convey the brand of the store, highlight the names of designers or manufacturers, or warn potential consumers about special prices or promotions.
An attractive exterior
The exterior design, signage and logo should attract your target consumer. In a store that specializes in a particular type of footwear the exterior elements must also convey the spirit of the store, so that consumers who do not know the brand can immediately perceive what the store has to offer.
A system to track which brands and styles sell best is essential.
Staff quality / consumer service
The employees who know the shoes, know the inventory and understand that the target audience of the store is invaluable for the success of the business.
A family-oriented store should always have on hand shoes that appeal to everyone, from fashion-conscious teenagers to people over 30 or 40 years who favor comfort.
Exhibitions inside the store
Highlight new designs and special prices by elevating the display of those products, or putting them closer to the entrance to the store.
A place to sit
If the buyer can not find a comfortable place to sit and try on the shoe, he may give up and leave the store, frustrated.
Illuminating the displays of both the stained glass and the interior is important. But good lighting design can also help create a warm and welcoming atmosphere.
Use a mixture of full-length mirrors with others up to knee height, so that consumers can appreciate both the big and the small panorama.
The image of the brand
A strong brand is extremely important to the success of a shoe store. You may enjoy providing fashionistas with the latest European styles.
The most important thing is that you discover which is the best segment for your store.